Nubia Fernandez

CEO

Meet the Founder- Nubia Fernandez Born in Coro, Falcón, Venezuela, I immigrated to the United States at the age of six and have proudly called Miami, Florida home for over 30 years. My passion for fashion has always been a driving force in my life, but it wasn't until the COVID-19 pandemic that I decided to turn that passion into a business. Armed with an MBA, a vision, and a business plan written poolside, I launched my first swimwear brand, Peachy Beach Babe. Like many entrepreneurs, the journey was filled with challenges, setbacks, and valuable lessons. After several years of growth, pivots, and perseverance, I made the decision to relaunch the brand with a renewed purpose and a stronger vision. Today, Peachees represents more than just swimwear. As the fitness and wellness industry continues to grow, so has our mission. We believe women shouldn't have to choose between style, comfort, and performance. What began as a bikini brand has evolved into a lifestyle and activewear company designed to empower women to feel confident, strong, and beautiful—whether they're at the beach, in the gym, or anywhere in between. Peachees was built on resilience, passion, and the belief that every setback can become a stepping stone toward something greater. Peachees was built for you.